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FERTILIZE SMART
WATER QUALITY PSA CAMPAIGN

With miles of beaches, rivers, and canals, Lee County is a waterfront playground. But over-fertilizing contributes to harmful aquatic algae blooms that threaten our water quality, way of life, and economy. County leaders tasked us with not only educating residents about this complex issue but more importantly, inspiring them to take action. We took behavioral psychology into account to create a memorable campaign with a simple message.

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WE’RE LOCATED IN
BEAUTIFUL SOUTHWEST FLORIDA

239.313.6059



creative   I   content   I   production
 
parallax background

WE’RE LOCATED IN
BEAUTIFUL SOUTHWEST FLORIDA

239.313.6059



creative   I   content   I   production